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Experience Surveys - Question Types

Learn about the different question types available in RaveCapture and how to use them effectively

Overview

RaveCapture Experience Surveys offer flexible question types to help you collect product reviews, testimonials, visual content, and internal customer insights—all in one place. Each question type supports specific use cases, and some can even trigger internal tagging or contribute to public-facing product reviews.

This guide outlines every available question type and their ideal usage.


🧱 Available Question Types

📝 Description

Purpose: Display a message before the survey begins
Use Cases:

  • Welcome the customer

  • Explain rewards or incentives

  • Add disclaimers or survey context


Star Rating

Purpose: Collect a 1–5 star score
Use Cases:

  • Overall product satisfaction

  • Service quality

  • Required for product review qualification

Settings:

  • Add labels to each star

  • Toggle visibility (public/private)

  • Required toggle

  • Customize star color

🔑 Required for product review qualification


📸 Visual Upload

Purpose: Let customers upload photos or videos
Use Cases:

  • Photo contests

  • Testimonials

  • UGC for product pages or carousels

Settings:

  • Upload type: Photo, Video, or Both

  • Optional or required caption

  • Private and required toggles

💡 Visual content can be published in your UGC Galleries if published.


🔘 Single Choice

Purpose: Select one answer from a list (radio buttons)
Use Cases:

  • "How did you hear about us?"

  • "Which product are you reviewing?"

  • Newsletter opt-in


☑️ Multiple Choice

Purpose: Select multiple answers (checkboxes)
Use Cases:

  • Product interests

  • Use-case scenarios

  • Multi-selection feedback


🧩 Question Group

Purpose: Group related questions into a single page
Use Cases:

  • Collect themed responses (e.g., fit, style, size)

  • Gather onboarding or delivery feedback in one screen

Supported Sub-questions:

  • Text Field

  • Dropdown

  • Single/Multiple Choice

Bonus:

  • Each sub-question supports tags, required/private settings

  • Triggers customer service, visual, or product tags


✍️ Free Text

Purpose: Open-ended response field
Use Cases:

  • Share experience details

  • Capture testimonial content

🔑 Required for product review qualification


🎚️ Slider

Purpose: Let customers respond within a range
Use Cases:

  • Product fit

  • Satisfaction score

  • Price-value perception

Settings:

  • Custom start point, range, and labels


📈 Net Promoter Score (NPS) Available on the Enterprise Plan

Purpose: Track brand loyalty on a 0–10 scale
Use Cases:

  • "How likely are you to recommend us?"

  • Brand trust and perception

Settings:

  • Can be private or required

  • NPS is viewable in moderation, but doesn’t have a dedicated dashboard


📍 Map Location

Purpose: Let customers drop a pin on a map
Use Cases:

  • Where the product was used

  • Location-based experiences

  • Often marked private for internal use


👤 Customer Information

Purpose: Collect identifiable customer data
Use Cases:

  • Email collection (especially for link-based surveys)

  • Loyalty programs

  • Demographics

Fields Available:

  • Name, Email, Phone

  • Address, Gender, Birthday

  • Instagram / Twitter handles

Settings:

  • Each field can be hidden, required, or left optional


📦 Product Select Available on the Enterprise Plan

Purpose: Let the customer choose the product they’re reviewing
Use Cases:

  • Supports review tagging

  • Useful for surveys shared outside of automated flows

Settings:

  • Required toggle

  • Private toggle

  • Can assign tags based on answers

🔑 Required for product review qualification


Consent Question Available on the Enterprise Plan

Purpose: Require opt-in or opt-out
Use Cases:

  • COPPA or GDPR compliance

  • Age-gating

  • Privacy agreements

Logic Behavior:

  • If declined, the user sees a custom message and the survey ends

  • Completion is still recorded as a declined response


🧠 Product Review Qualification Requirements

To convert an Experience Survey submission into a Product Review that appears in your review widgets and contributes to trust metrics, the survey must include:

  • Product Select

  • Star Rating

  • Free Text

If all three are present:

  • Response goes to Experience Survey Moderation

  • If approved, it appears on Product Review Widgets

  • Contributes to Average Rating and Trust Score


🏷️ Tagging & Privacy Notes

Feature

Behavior

Set Tags Based on Answers

Assigns tags to the survey response (not customer profile)

Private Questions

Hidden from public views but visible in moderation

Required Questions

Enforced unless toggled off

Tags in Question Groups

Behave like standard questions for logic and moderation


Best Practices

  • ✅ Use Product Select + Star Rating + Free Text to generate publishable product reviews.

  • ✅ Mark sensitive or internal-use questions as Private.

  • ✅ Use Set Tags Based on Answers for automation and reporting logic.

  • ✅ Combine related questions using a Question Group for a cleaner user experience.

  • ✅ Include Customer Info questions when sharing surveys via direct links or QR codes to help identify respondents.


Have a question about Experience Surveys? Please contact our support team via the Live Chat icon on the bottom right or via email at support@ravecapture.com.

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