Overview

RaveCapture's Experience Surveys include built-in design tools to help you create branded, visually appealing surveys. You can customize everything from fonts and colors to background images, button styles, and completion messages. Whether you’re collecting feedback, UGC, or NPS scores, thoughtful design ensures customers stay engaged throughout the experience.

Design customization is available to all users starting on the Power Plan, with no gating of visual features.

Where to Customize Survey Design

Go to Campaigns > Email & Survey Campaigns > My Campaigns
Locate the survey you want to customize
Click the Edit button (three-dot menu)
In the Survey Builder, go to: General Tab > Appearance

All design changes take effect immediately after clicking Update Survey. There is no draft or preview mode—updates are live for all respondents.

A live preview pane is available to the right of the Appearance settings so you can see updates as you make them.

Design Elements You Can Customize

Cover Page Design

This is the first screen your customers see before starting the survey.

Background Options:
- Light background (default)
- Solid color background
- Image background (JPEG/PNG)
Fonts: Choose from system fonts for headings and body text
Text Color: Adjust headings, labels, and descriptions
Button Style:
- Customize CTA button background color
- Set text color to match your brand

Question Pages Design

These settings apply to all follow-up screens after the cover.

All style settings (background, fonts, text, buttons) from the cover page are mirrored here
Ensure high contrast between text and background for readability

Completion Page

The final screen includes a thank-you message or confirmation.

Display your logo or upload a custom header image
Confetti animation is enabled by default; you can disable it via checkbox
Add a personalized message (supports simple HTML)

Mobile Optimization

All surveys are fully responsive and mobile-friendly. No additional configuration is required. Test on multiple devices to verify layout and readability.

Email Design Customization

If you're sending your survey via RaveCapture email (e.g., Direct Request or Bulk Invite), customize the survey email in the Emails Tab:

Subject Line and Body Text
HTML Support: Light HTML is supported (e.g., <br>, <strong>, <ul>, <a>)
- Avoid inline CSS or embedded styles
Layout & Alignment: Choose font, alignment, and button color
Header Image: Upload a banner to visually match your brand
Sender Info: Set From Name, Reply Email, and From Email (Custom Sender Domain supported)

If you’re not using RaveCapture email delivery (e.g., sharing a link or QR code), this step can be skipped.

Duplicating Survey Design

There is no standalone theme or template system. To reuse your survey’s design settings across surveys, simply duplicate the entire survey from the My Campaigns page using the three-dot menu > Duplicate.

Best Practices

Test every design on desktop and mobile to ensure readability
Keep HTML minimal to avoid formatting issues
Use clear contrast between text and background colors
Stay consistent with your brand palette to build visual trust
Include your logo or seasonal header on the cover or completion page for a professional feel