Overview
Custom Sender Domain allows you to send all emails from RaveCapture using your own From Email, as opposed to using RaveCapture's default email reviews@ravecaptureapp.com. With this feature you can set a From Email connected directly to your domain using DNS settings (ex: reivews@trustglasses.com)
You can edit:
From Name (ex: TrustGlasses)
Reply Email (ex: support@trustglasses.com)
WHY Use a Custom Sender Domain?
Using a Custom Sender Domain allows you to send emails from your own domain, which can greatly improve your brand's credibility and email deliverability. Here's why this is important:
Brand Recognition: When customers receive emails from a familiar domain (like reviews@trustglasses.com), they are more likely to recognize your brand and engage with the message. This consistency builds trust with your recipients.
Higher Email Deliverability: By setting up a Custom Sender Domain with proper DNS records (DKIM, Return-Path, and DMARC), your emails are less likely to end up in spam folders. This helps ensure that review requests, order confirmations, and other important messages reach your customers' inboxes.
Control Over Customer Communication: Using your own domain gives you complete control over the communication process. You can customize the From Name and Reply Email to better align with your brand's tone and support channels.
NOTE: This feature requires technical knowledge of your Domain's DNS. If you're not comfortable setting this up please ask your site administrator. RaveCapture uses Postmark to create custom sender signatures (& domains), so you can use this resource from Postmark to set up DKIM and Return-Path where your domain is hosted.
If you're hosting your domain on your eCommerce platform you can find relevant support articles below with steps to updating the DNS settings:
Set up your Custom Sender Domain in RaveCapture
Go to Settings in the left menu>Account Settings>General Tab
In the Email Settings "Custom Domain" field Enter the email address you want to send review requests from.
NOTE: You must use a domain you own and cannot Gmail, yahoo, etc.
Click "Setup Email"
A window pop-up will show records you must add to your DNS settings to authenticate the domain:
DKIM
Hostname: ********************
Type: TXT
Value: ********************
Return-Path
Hostname: ********************
Type: CNAME
Value: ********************
Go to your domain server DNS settings and input the DKIM & Return-Path settings provided.
Once these records are added on your server, go back to RaveCapture and click Finish
The verification process can take up to 4 hours. Contact support if you have any questions.
Note: You MUST complete the Setup process before you can start sending from your own domain name.
Custom Domain verification
Once you click the "Finish" button, you will be shown verification status:
DKIM Verified
Return-Path Verified
Once DNS propagation is finished, you will see the DKIM and Return-Path verification statuses and you will start sending with the new From Email! If your verification is not updating please contact us at support.
Setting up DMARC
To protect your domain from ending up in spam, you must establish a DMARC record in your DNS settings. Google and Yahoo specifically are cracking down in early 2024 to require each email to have three forms of verification:
DKIM
SPF
DMARC
The first is taken care of with the above implementation, but DMARC must be added to ensure deliverability. In short, DMARC helps to ensure that emails sent from your domain are legitimate and haven't been altered, and it instructs other email servers on what to do if they receive a suspicious email pretending to be from your domain. It's a key tool in preventing email fraud and protecting your domain's reputation. To learn more click here.
To create a DMARC record:
NOTE: If you already have a DMARC record established you do not have to use RaveCapture's record that we provide here. This is provided if you do not have a record already.
Go to your domain DNS settings
Create a new TXT record
Name: _dmarc.{your-domain.com}
Record: TXT
Value: v=DMARC1\; p=quarantine\; pct=25\; rua=mailto:dmarc-{insert_owned_email_address_here}\;
Save record
For more information regarding this particular set up please consult with your domain admin and consult this helpful support article.
Have a question or need support on this feature?
Please contact our support team via our live chat or support@ravecapture.com